The Startup CEO’s Guide to Accounting that Meets Investor Expectations

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Are your startup’s finances ready for fundraising?

When it comes to answering financial questions from potential investors, you don’t want to come off as unprepared!

indinero’s controllers and CFOs have helped startups raise $100 million in funding and are considered experts at knowing what it takes to make investors reach for their checkbooks. We asked our team to offer advice for startup founders and CEOs who want to put their best financial foot forward when meeting with investors.

Here’s What We’ll Cover:

  • What investors expect to see during the pitch, Q&A, due diligence, etc.
  • Which tools and resources you need to produce trustworthy financial data
  • How different financial professionals—bookkeepers, accountants, controllers, CFOs—contribute to your fundraising goals and milestones
  • Which financial mistakes cost startups the most in investment dollars