February 25, 2016

Jessica Mah’s Secrets to Grow 2,685.6% in 3 years

  • Business Strategy
  • Inside Indinero

 

Ash Roy has been creating podcast featuring entrepreneurs on missions to support other entrepreneurs.

In this episode he speaks with indinero co-founder and CEO, Jessica Mah about her financial secrets to growing the company by over 2,000% in just 3 years. They specifically drill down down into content: absorbing content and processing content, but also creating it and tapping into what resonates with entrepreneurs as only a fellow entrepreneur can.

This podcast recording and blog post were recently featured on Ash’s website, ProductiveInsights.com.

Listen and enjoy!

 

Podcast: Play in new window | Download | Embed

Key Points (Timestamps)

  • 00:48 — Intro and overview
  • 01:31 — Why financial reporting is critical to business profitability?
  • 01:51 — Accounting & Tax are intimidating to lots of businesses.
  • 03:22  — Businesses often focus on revenue and not in profit.
  • 03:58 — Online business are often obsessed with revenue at the expense of profit.
  • 04:33  — InDinero can give business owner overview on their cash flow, profitability, revenue.
  • 05:50 — Jessica Mah’s mindset when she develops  content around InDinero?
  • 07:00 — Storytelling is an important part of Jessica Mah’s content creation process
  • 08:46 — The biggest challenges businesses face when getting finances in order
  • 10:45 — Businesses don’t spend enough time on their forecasting mapping out their cash position and profit for, 24 months, or 36 months.
  • 12:37 — The plan is going to change but the act of planning helps you to figure out how to run your business better.
  • 15:15 — When you create a plan you get to know what you don’t know
  • 16:46 — Action steps to get your financial planning in order
  • 18:01 — Jessica Mah’s advice for solo entrepreneurs who are looking to get started with the financial planning cycle
  • 19:10 — How to use your hourly rate as a benchmark to delegate tasks to your employees
  • 20:19  — Jessica Mah’s favorite books that have had a great impact on her.
  • 22:40 — Jessica Mah’s think weeks where she blocks off entire weeks to just read books!
  • 25:03 — How context switching affects productivity in a massive way
  • 26:49 — Jessica Mah featured in cover profile of INC Magazine for September 2015 issue.
  • 28:35 — What is the biggest key action point?

Resources Mentioned

Books Mentioned

Related / Mentioned Podcast Episodes:

Subscribe to Ash’s podcast on iTunes, Android, Email, or RSS

Talk to an Expert

Ash Roy

Your privacy choices

We use necessary cookies to operate this website. With your permission, we also use analytics cookies to understand site usage and marketing cookies to measure and improve campaigns. Read our Cookie Policy.

Summary

This blog post summarizes a podcast episode where Ash Roy interviews Jessica Mah, co-founder and CEO of indinero, about her strategies for growing the company by 2,685.6% in three years. The discussion covers the importance of financial reporting, common financial planning challenges, content creation, and productivity tips such as using hourly rates for delegation and taking think weeks.

Key Facts

Frequently Asked Questions

Why is financial reporting critical to business profitability?

Financial reporting gives business owners an overview of their cash flow, profitability, and revenue, which is essential for making informed decisions and avoiding the common mistake of focusing only on revenue at the expense of profit.

What are the biggest challenges businesses face when getting finances in order?

Many businesses don’t spend enough time on forecasting and mapping out their cash position and profit for 24 or 36 months. The act of planning helps you understand what you don’t know and figure out how to run your business better.

What action steps can help get financial planning in order?

Jessica Mah recommends using your hourly rate as a benchmark to delegate tasks, blocking off think weeks to read and plan, and creating a financial plan even though it will change because the planning process itself reveals unknowns.

How does context switching affect productivity?

Context switching affects productivity in a massive way, which is why Jessica Mah blocks off entire weeks for deep reading and planning to avoid constant task switching.

Related Entities

People
Jessica Mah, Ash Roy
Companies
Indinero, ProductiveInsights.com, INC Magazine